Meet Sesen at DIA 2025 in Washington, D.C.
Join us June 15–19 at Booth #2013 to explore global clinical and regulatory language solutions.

No, thanks

BOOK A MEETING BOOK A MEETING
   
Sign In
medical-device-marketing-translation

Medical Device Marketing Translation for Global Reach

Sesen delivers specialized medical device marketing translation services that support international product visibility, compliance, and engagement. We help device manufacturers communicate effectively with healthcare professionals, patients, regulators, and distributors across diverse language markets.

Our translation solutions cover a wide range of promotional and educational materials, including product brochures, sales tools, websites, digital campaigns, and video content. With expertise in both life sciences and multilingual marketing, we ensure that every asset is culturally adapted, medically accurate, and aligned with your global brand strategy.

Whether you are launching a new device, expanding into new regions, or localizing patient-facing content, Sesen enables clear, compliant, and compelling communication in every market.

Read More Read Less

Why Marketing Translation Matters in the Medical Device Industry

Marketing translation plays a critical role in helping medical device companies succeed in competitive global markets. Promotional materials must do more than inform, they must engage multilingual audiences, reflect your brand identity, and comply with complex international regulations.

Medical device marketing content often targets both healthcare professionals and patients. Miscommunication in these materials can lead to misunderstandings, reduced adoption, or even safety concerns. Accurate and culturally adapted translations are essential for building trust and delivering value in every region.

Marketing content must align with country-specific regulatory frameworks such as the FDA in the United States, the EU MDR in Europe, and NMPA requirements in China. Translations must maintain intended messaging while avoiding unauthorized claims, ensuring full compliance without compromising brand impact.

Inaccurate or poorly localized content can result in legal exposure, reputational damage, and reduced patient safety. Errors in product claims or usage descriptions can lead to penalties, product recalls, or loss of market access. Professional translation mitigates these risks and protects brand integrity.

With multiple product lines and regional teams, maintaining brand and message consistency across multilingual markets is challenging. Centralized marketing translation ensures that product positioning, terminology, and messaging remain aligned throughout global launches and promotional activities.

Sesen supports global device companies with translation strategies that unify brand voice, meet compliance standards, and drive engagement across languages and markets.

What We Translate

Sesen provides end-to-end translation support for a wide range of medical device marketing materials, helping companies communicate effectively across regions and regulatory environments. Our linguists specialize in adapting promotional content for diverse audiences while preserving clinical accuracy and brand consistency.

We translate and localize:

Technical and promotional documents tailored for clinicians, procurement teams, and patients.

Translated presentations and training materials for global sales teams and distributor networks.

Multilingual digital content optimized for regional compliance and local search visibility.

Voiceover-ready scripts and subtitling for product walkthroughs, training videos, and webinars.

Channel-specific messaging adapted for global platforms and localized user engagement.

Trade show and conference materials designed for international audiences.

Regulatory-compliant and culturally relevant communications that support global outreach.

Translations for outer boxes, inserts, and promotional text printed on packaging materials.

Our translation workflows support quick turnarounds, consistent terminology, and seamless brand adaptation across all asset types and languages.

Industry Expertise That Sets Us Apart

Sesen’s specialization in medical device marketing translation is built on deep industry knowledge and a commitment to accuracy, compliance, and brand integrity. We understand the complexity of global device marketing and the nuances that differentiate technical, regulatory, and promotional content.

Our team has experience translating marketing materials for Class I, II, and III medical devices, from consumer health products to high-risk implantable technologies.

We support a wide range of clinical specialties, including cardiology, orthopedics, radiology, diagnostics, respiratory, and wearable health technologies. Each project is matched with linguists familiar with the subject matter and target audience.

We use dedicated glossaries, translation memory, and review workflows to ensure consistent terminology and brand messaging across all language versions and product lines.

Our translators are life sciences professionals with experience localizing promotional content subject to regulatory review. They understand how to preserve your marketing intent while staying within local compliance limits.

We adapt messaging for different user groups, whether targeting healthcare professionals with clinical detail or communicating clearly to patients and caregivers with accessible language and tone.

By combining domain-specific knowledge with proven translation workflows, Sesen helps device companies deliver high-impact marketing materials in every region they operate.

Marketing Translation That Meets Global Regulatory Standards

Medical device marketing content must comply with strict regulations that vary by country and region. At Sesen, we translate promotional materials with full awareness of local regulatory requirements, ensuring your message is both persuasive and compliant across all markets.

We align marketing translations with the expectations of key regulatory bodies, including:

  • FDA guidelines for promotional labeling and advertising claims in the United States
  • EU MDR requirements governing the presentation and promotion of devices across Europe
  • Health Canada standards for bilingual marketing content and regulated communications
  • PMDA marketing language expectations for medical devices in Japan

Sesen offers in-country linguistic review to adapt content for local context and cultural relevance. This ensures that translated marketing materials meet both regulatory and audience expectations.

For markets with elevated compliance risks, we offer legal review and back translation services to verify message accuracy and regulatory alignment. These additional layers of validation help mitigate the risk of misinterpretation and regulatory scrutiny.

Our workflows are designed to support quality, speed, and traceability, giving clients the confidence to launch compliant marketing campaigns in global markets.

Efficient, Secure, and Scalable Translation Workflows

Sesen leverages advanced translation workflows and infrastructure to deliver fast, consistent, and secure medical device marketing translations at scale. Our platform and processes are designed to support global product launches and ongoing multilingual campaigns with precision and reliability.

We support integration with popular content management systems (CMS), authoring platforms, and marketing automation tools, enabling a streamlined localization process without disrupting your existing workflows.

By maintaining a dedicated translation memory for each client, we ensure brand-aligned messaging, faster turnaround times, and cost efficiency across projects and markets.

We develop and manage custom glossaries based on your approved marketing language, product claims, and clinical terminology to ensure consistent and compliant translations.

All projects are managed through secure, cloud-based systems hosted on AWS, supporting real-time collaboration, version control, and compliance with industry-leading data protection standards.

Whether you are launching in two markets or twenty, our scalable linguist and project management teams can support rapid rollouts and synchronized multilingual campaigns.

With Sesen, you get the tools, infrastructure, and expertise needed to manage marketing translation with speed, security, and consistency.

Use Cases and Success Stories

Sesen has supported leading medical device companies with high-impact translation solutions across global markets. Our experience spans a wide range of promotional content types, device classes, and target regions.

Delivered multilingual campaign materials, brochures, and in-clinic displays for a global diagnostics company to support patient engagement and education in North America, Europe, and Latin America.

Translated product presentations, email campaigns, and landing pages for a digital product rollout across Europe and Asia, with content adapted for clinical and distributor audiences.

Provided subtitle translation and timing synchronization for a series of product demonstration videos aimed at clinicians and procurement professionals in Spanish- and Arabic-speaking countries.

Localized a connected medical device brand’s global marketing website for launch in Japan, Korea, and Southeast Asia, ensuring cultural relevance and SEO performance in local markets.

Our results-driven approach to medical device marketing translation helps clients expand reach, maintain compliance, and achieve consistent messaging across global campaigns.

Frequently Asked Questions

Yes. Our linguists have experience translating marketing and technical documentation for high-risk Class III devices. We ensure clinical accuracy and regulatory alignment while adapting messaging for local audiences, whether the content targets healthcare professionals, procurement teams, or patients.

We use dedicated translation memories, branded terminology glossaries, and reference materials to maintain consistent messaging across all languages. Our review workflows include style guide adherence, in-market review options, and centralized project oversight to preserve your brand voice globally.

Yes. We offer full localization support for multimedia assets, including script translation, subtitle creation, timing synchronization, and professional voiceovers. These services are ideal for product demos, training modules, and promotional videos in multiple languages.

Absolutely. We translate marketing content in line with country-specific regulatory requirements, including FDA, EU MDR, Health Canada, and PMDA guidelines. For high-risk materials, we offer legal review and back translation to validate compliance with local promotional standards.

Turnaround time depends on the scope, languages, and content types involved. However, we support expedited timelines for time-sensitive product launches, with scalable teams and workflow automation to meet your global marketing schedules.

Your Partner in Medical Device Globalization

Sesen is a trusted language solutions provider exclusively focused on the life sciences industry. Our deep specialization in medical device translation enables us to deliver accurate, compliant, and market-ready marketing content tailored for international audiences.

Unlike generalist agencies, we specialize exclusively in medical, pharmaceutical, biotech, and healthcare content. Every project benefits from our targeted expertise and industry-specific insight.

Our workflows are fully certified to ISO 17100 (translation services), ISO 9001 (quality management), and ISO 13485 (medical devices), ensuring every deliverable meets the highest standards for accuracy and reliability.

We work with professional native linguists who have a proven track record in translating medical device promotional materials. They understand the technical language, tone, and compliance boundaries required for global campaigns.

Each project is managed by a team with hands-on experience in device marketing localization. We provide clear communication, milestone tracking, and end-to-end oversight from planning to delivery.

We offer transparent pricing models with options for expedited service when needed. Our scalable resources allow us to support both single-market and multi-region marketing rollouts with efficiency.

We provide NDAs on request and follow strict data security protocols throughout the translation process. Regulatory support options are available for high-risk or in-country reviewed content.

With Sesen, you gain a specialized partner who understands the language of medical devices, the regulatory landscape, and the urgency of global market access.

Ready to Launch Your Medical Device Globally?

Partner with Sesen to translate your marketing materials with the accuracy, speed, and regulatory insight required for international success. From digital campaigns and product brochures to multilingual websites and video content, we help device companies connect with global audiences and comply with local requirements.

REQUEST A QUOTE REQUEST A QUOTE
BOOK A CONSULTATION BOOK A CONSULTATION